Sometimes, the biggest moments come from the toughest turnarounds. When the IAAF World Athletics Championships Doha 2019 faced a critical reset just months before launch, BnBC stepped in to take the reins. In just three months, we rebuilt the campaign from the ground up, delivering a 360-degree rollout that spanned animation, video, live mascot execution, and host nation storytelling for a unified, high-impact campaign.
